Learn why User-Generated Content (UGC) is one of the most effective ways to create a highly successful, long-term SEO and conversion strategy. This report from Shopper Approved covers what the most relevant forms of UGC are, how to collect more UGC, and how to use it to dramatically improve your organic and paid search results. […]
Our MarTech Minute briefs first appear in the MarTech Today daily newsletter. Click here to subscribe so that you can start your day “in the know” for all things martech-related. PERSONAL TOUCH. Personalization solution Dynamic Yield has launched an Audience Export Manager, allowing marketers on their platform to take advantage of the customer data captured by […]
The Google Assistant/Duplex may soon be calling local businesses to check for inventory availability. This notification appears on a support page mostly about appointment booking through Duplex: “Google Assistant will only call you when a customer wants to book an appointment or when it needs to check your business hours or the status of in-demand […]
