Schema markup—aka structured data—is a niche area of SEO that helps search engines explicitly understand the content and better match a page to a searcher’s intent. When you adopt schema markup on your website, you also become eligible for rich results. Rich results make your content stand out in the search engine result pages, helping […]
Tag: schema
Google now supports shipping details schema for product results
Google announced it now supports new schema markup for product results, specifically the shippingDetails schema.org markup. With this markup, you can add details around the cost and expected delivery times around your shipping options on a product-by-product basis. What it looks like in Google search. When you add shippingDetails schema and Google decides to show […]
Will Google’s Ad Disclosure schema catch on?
Google announced some updates to how it plans to inform users about the ads they see, including a new type of schema, as well as the latest on Privacy Sandbox proposals to manage ad serving, measurement and more without third-party cookies and cross-site tracking on Friday. Ad Disclosure schema. Google’s testing an Ads Transparency Spotlight […]
Google adds ClaimReview or Fact Check schema support for images
Google announced it now supports the ClaimReview or Fact Check schema markup for Google Images. This is in addition to Google supporting this on Google News back in 2016 and then on normal web pages. Google said “starting today, we are surfacing fact check information in Google Images globally to help people navigate these issues […]