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Tag: sales

Retail

Online holiday sales could reach $200 billion according to Adobe

October 29, 2020October 29, 2020adminComment(0)

Holiday e-commerce spending is poised to exceed $ 189 billion in the U.S., according to Adobe’s most recent forecast. That represents 33% year-over-year growth. However, online revenues could reach or exceed $ 200 billion if physical stores remain largely closed due to COVID and if there’s a second stimulus payment to consumers. Uncertain spending outlook. […]

Retail

Augmented reality starts driving sales: AR product engagement increased mobile purchases at eBags

July 15, 2020adminComment(0)

Despite billions of dollars spent over a period of years, virtual reality is still not mainstream – and may never be. Augmented reality (AR) is on a different path however. Snap filters and Pokemon Go introduced many consumers to AR. And over the past few years, AR features have appeared in numerous brand and retail […]

SMM

How to turn video into sales: SMX West recap

March 31, 2018March 31, 2018adminComment(0)

Cory Henke, Variable Media, presents on video advertising at SMX West 2018. Video advertising budgets have been growing as ad formats and inventory have evolved. In a session called Unleashing the Power of Online Video Ads at SMX West in San Jose, CA, three speakers shared their expertise in creating messaging that connects with audiences […]

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