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MarTech is hiring an editor to join the team

Third Door Media, the parent company of MarTech Today, is currently looking for a seasoned storyteller to cover how marketing technology is changing what it means to be a marketer. We’re specifically looking for an experienced journalist with either past experience or a deep curiosity for covering this tech-enabled approach to marketing that we call […]

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Next on MarTech Live: How DAM fits into marketing operations and the martech stack

On Wednesday, November 11 at 1pm EST, MarTech Today’s, Editorial Director and host of MarTech Live, Kim Davis, will be talking with digital asset management experts about the place of DAM within marketing operations and the martech stack. Kim’s guests will be bringing perspectives from the consultancy and practitioner sides. They will be: Mark Davey, Founder […]

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Next on MarTech Live: Email as Part of a Modern Multi-channel Strategy

On Wednesday, September 16 at 1pm EDT, MarTech Today’s, Editorial Director and host of MarTech Live, Kim Davis, will be talking with marketing leaders about email marketing, from the technology that powers it to the challenges of integrating email across other marketing channels. Kim’s guests will include: Michael Barber, Founder, Barber & Hewitt April Mullen, Director […]

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This week in martech

Nielsen looks at remote work habits Nielsen, the global media metrics and insights provider, has been taking a close look at how remote working has impacted daily lives and habits. Nielsen’s August 2020 “Total Audience Report”—a special “work from home” edition—drew on standard Nielsen television, radio and digital measurement methodologies, drawing data from tens of […]

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Martech Spotlight: How Kenshoo does digital commerce ad management

Kenshoo Ecommerce combines holistic measurement of Amazon Advertising activity, retail analytics and product-driven data with optimization technology. Advertisers have access to product-driven campaign management at scale. Features such as bulk creation, automated actions and keyword management provide a way to control complex Amazon Advertising programs. Target customer Enterprise B2C and B2B marketers, including brands and […]

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MarTech Minute: Dynamic Yield’s Audience Export Manager, Maru/Matchbox’s consumer insights tool

Our MarTech Minute briefs first appear in the MarTech Today daily newsletter. Click here to subscribe so that you can start your day “in the know” for all things martech-related. PERSONAL TOUCH. Personalization solution Dynamic Yield has launched an Audience Export Manager, allowing marketers on their platform to take advantage of the customer data captured by […]

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MarTech Minute: Amazon Web Services launches AppFlow, Flashtalking’s new ad verification tools

Our MarTech Minute briefs first appear in the MarTech Today daily newsletter. Click here to subscribe so that you can start your day “in the know” for all things martech-related. AMAZON DATA FLOW. Amazon Web Services has launched Amazon AppFlow, a data transfer platform to automate data flow back and forth between AWS and SaaS applications. […]

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MarTech Minute: Nuance’s AI-powered call center solution, Builder’s e-commerce apps for SMBs

Our MarTech Minute briefs first appear in the MarTech Today daily newsletter. Click here to subscribe so that you can start your day “in the know” for all things martech-related. YOUR CALL IS IMPORTANT TO US. Nuance Communications has launched a Voice-to-Agent solution for contact centers that helps companies avoid putting customers on hold. The AI-powered […]