Retail

TripAdvisor launches new listings, reputation and data products to help hotels and restaurants gain insights, boost visibility

COVID-19 has taken a disproportionately large toll on TripAdvisor’s two primary customer audiences, hotels and restaurants, which have seen double-digit revenue declines compared with 2019. The company has been trying to help these groups with a number of new products and services that meet perceived needs and generate new subscription revenue. Listings and menu syndication. […]

SEM

Search insights and shifting consumer behaviors and trends during COVID-19

As people following the stay-at-home requests, we’re seeing an increase in searches. We want to provide regularly updated insights and trends specific to different verticals to help you understand the search trends and shifts in consumer behavior happening right now.   What’s driving change in the auto vertical? Sources: COVID Insights: Autos Consumer Sentiment – New […]

Display

MarTech Minute: Dynamic Yield’s Audience Export Manager, Maru/Matchbox’s consumer insights tool

Our MarTech Minute briefs first appear in the MarTech Today daily newsletter. Click here to subscribe so that you can start your day “in the know” for all things martech-related. PERSONAL TOUCH. Personalization solution Dynamic Yield has launched an Audience Export Manager, allowing marketers on their platform to take advantage of the customer data captured by […]