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Tag: election

SMM

How engagement trumps headlines: the election in social media

October 29, 2020October 29, 2020adminComment(0)

President Donald J. Trump’s Twitter feed has been one of the major sources of news headlines for the past four years, and as of this month, it’s the sixth most followed account on the platform. But that obscures the real news, according to a new report from Socialbakers, the social media management and measurement platform. […]

E-Mail

The cross-channel stress test – election year communications

April 20, 2020adminComment(0)

Believe it or not, the internet has played a role in U.S. elections since 1996. That year all of the presidential candidates created websites, and yes, they looked like websites built in the 90s on cutting edge Netscape and Internet Explorer browsers. There was no Chrome to speak of back then, no Firefox, no Safari, […]

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The concerning future of the resilient keyword

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Google updates Merchant Center product data specifications

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Google’s updated phrase match simplifies keywords and worries advertisers

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Does Google respect the URL parameters tool?

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Optimizing for TikTok with challenges and influencers

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