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Tag: dark

SEM

Google Search dark theme mode expands but search ads are hard to distinguish

February 11, 2021February 11, 2021adminComment(0)

Google has been expanding its roll out and test of dark mode or dark theme for the company’s search interface. Google started testing this back in December 2020, as captured by this Reddit thread. But over the past couple of days, more and more searchers are noticing the new dark theme show up in Google […]

SEM

Why digital commerce marketers shouldn’t ‘go dark’ during COVID [Video]

May 12, 2020May 12, 2020adminComment(0)

[embedded content] “We were doing a lot of our own research and what we found is that brands that go dark during recession, depression or even crisis-type periods have a very difficult time climbing back up the mountain once things begin to normalize,” said Tony Verre, VP of e-commerce at Integer Group. During our digital […]

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