Related Articles
The rise of passive opt outs: Four ways to boost engagement
In a recent survey, Yes Lifecycle Marketing (my company), found that nearly half (45 percent) of marketers ranked email as their top priority for 2018. Obviously, we know email is kind of a big deal. What surprised me is that the next closet channel, website, was a distant second with only 24 percent of marketers […]
Bing considers page quality before indexing
In our ongoing coverage of Bing’s search ranking factors, which the company listed out when it published its new webmaster guidelines, I asked the search company about its indexing benchmarks: Does Bing index everything or does a site or a page have to meet a specific quality threshold for it to be indexed by Bing? This is […]
Google December 2020 Core Update rolling out
Google announced it is rolling out a new core update, the December 2020 core update. This is the third core update of the 2020 year, the first one was the January 2020 core update and the second one was May 2020 core update. Historically, Google has released a core Google algorithm update every few months or so. It has been […]