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Google to move the Structured Data testing tool to schema.org
In July, Google announced it would deprecate the Structured Data testing tool after released the Rich Results Test tool out of beta. The SEO community were not happy with the news and Google listened and decided to keep the tool but move it to schema.org. Google said “we’ve heard your feedback” and it is “refocusing […]
Google Ads turns 20: The most important trends and changes of the past 5 years
Google ads is now 20 years old. At its 15 year milestone, we chronicled AdWords’ evolution into a $ 60 billion business. We were still talking about Yahoo as a player in search, enhanced campaigns ushered in mobile as a marketing must-do just two years prior and ads-only Google Shopping was three years old. Fast-forward […]
SEMRush drops paid guest blogging service after Google policy scrutiny
SEMrush, a very popular SEO toolset, came under scrutiny in the SEO industry this week when its content marketplace added guest blogging services that highlighted natural links as a benefit to the service. This ultimately resulted in SEMrush dropping the service from its website. SEMRush guest blogging. SEMRush removed the guest blogging page from its […]