Funding Choices, Google’s consent management tool for publishers using Google ad servers, can now handle CCPA requests, Google announced Thursday. It’s integration with IAB Europe’s Transparency and Consent Framework is also moving forward. CCPA opt-out handling Publishers can enable Funding Choices to collect opt-out requests from California residents and comply with CCPA. It is integrated […]
Google’s “licensable” badge in Image results is now out of beta. Google also changed the “Usage rights” search filter to let users search for images with creative common or other licenses to address concerns about digital images being commodified and used for free. Licensable badge. Google began testing the badge in February after working with […]
Ever wish you had a crystal ball? Want to know exactly how much you’ll spend next year – and how much revenue and profit that spend will generate? In this e-book, Omnitail walks you through completing a sales and spend forecast using a square root model, to help you measure the impact of your ad […]
