The product thing: Justin Anovick and David Bowen In his address to Ascend 2018, Episerver CEO Mark Duffel highlighted the success of what he called “an experience-driven approach to the customer,” citing a 150 percent growth in North American cloud subscriptions in 2017, outstripping 90 percent YOY growth worldwide. Of course, broadbrush commentary about the […]
Toilet paper. We never thought about it before. You went to the store, you got it. If you wanted, you could buy it in bulk on the internet or even subscribe to get regular shipments. Now, during the coronavirus outbreak, toilet paper can’t be found. There was no contingency in the supply chain for a […]
[embedded content] “We’re seeing . . . that a lot of brands are doing things that they have never done before, and that’s actually what is working,” Kaitlin McGrew, SEM strategist at PMG, said during our digital commerce marketing session of Live with Search Engine Land, adding that she has been witnessing brands offer deeper […]
