Managing a company’s brand, even during “normal” times, can be challenging depending upon your niche, your competition and the current circumstances. And of course, most of us have heard of (but hopefully, never experienced) instances in which a misstep by a business created serious reputation issues for the brand. When circumstances are severe, however, such […]
As we head into the holiday season, Facebook is rolling out several new features for e-commerce marketers and brands. It is also launching promotional support for Black-owned businesses and training and software discounts for small businesses. Instagram ads with product tags. For more than a year, Instagram has been testing product tags for organic Shopping […]
The European Commission (EC) earlier today issued guidelines and recommendations for the rapid removal of “illegal content” from websites accessible within Europe. The move is aimed primarily — though not exclusively — at terrorist propaganda. The EC wants illegal content to be taken down, following notification to tech companies, within one hour. In the guidance […]
