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Google shouldn’t pause algorithm updates during the pandemic, expert SEOs say [Video]
“I was expecting that people would be more like, ‘No, we don’t want updates,’” said Daniel Waisberg, search advocate at Google, in response to a Twitter poll that Search Engine Land News Editor Barry Schwartz posted asking whether Google should temporarily halt algorithm updates during the COVID-19 outbreak. Should Google stop pushing out search algorithm […]
How to craft a winning SEO proposal and avoid getting a silent ‘No’
Let’s take a typical story of how the pitching process works. Sarah, the CEO of a successful SEO agency, gets introduced to the CEO of another successful e-commerce company through a common friend. She rallies her team and meets the client over Zoom. They have a wonderful conversation, and both of them are excited to […]
The Secret Behind SEO Success: Estimate and optimize your content’s rank as you create it
If your content is helpful to your customers’ success but is not earning page rank or traffic, now may be the right time to shift your SEO strategy. Leveraging data science, marketers today can predict the google rank of their content and take measures to improve it even before publishing. Join Patrick Snajder, iQuanti’s Head […]