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Google said on April 6, 2021 it made a change to how it reports within Google Search Console’s performance report for image search impressions. This change is a reporting only change and there was no impact to your actual rankings in Google Search. What changed. Google said it “improved the algorithm for counting image impressions […]
Google announced a new Search algorithm update it is calling the product reviews update. This update is “designed to better reward” product reviews that “share in-depth research, rather than thin content that simply summarizes a bunch of products,” a spokesperson told Search Engine Land. Reviews that are written in a way that has “insightful analysis […]
Google announced a couple improvements to the Google Search Console performance reports this morning. The improvements include support for regular expressions within the filters of the performance reports and also the comparison mode has improved its data filtering. Regular expressions. We’ve been expecting Google Search Console to support regular expressions for the past year or […]
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Reputation-harming sites have long positioned themselves as admirable venues for consumer complaints while hosting unverified content that is often damaging to organizations and individuals. Fortunately, the most infamous of these websites took steep hits in 2018 and have not recovered rankings in Google since. However, these sites, including Ripoff Report, Pissed Consumer and Complaints Board, […]
Google updated its FAQs around the Core Web Vitals and the page experience update. This page is accessible in the Google support forums and was initially posted in December 2020 but was updated today with a lot more details. What is new. Quite a bit has been updated compared to the original version. You can […]
User-Generated Content (UGC) is one of the most effective ways to create a highly successful, long-term SEO and conversion strategy. This report from Shopper Approved covers the various tools to used generate and distribute UGC, as well as how it works to improve online visibility in search results, and how it drives traffic and sales. […]
Fabrice Canel, the Principal Program Manager at Microsoft Bing, has submitted a proposal, aka feature request, to build into the core of WordPress the ability for WordPress to push new and updated URLs directly to search engines. The proposal. You can access this feature request at the WordPress ticket site, where Fabrice wrote “today, we […]
Between March 10th and March 23rd Google said there was an “internal reporting issue” with the crawl stats report within Search Console. This data issue only impacted the reporting tools and had no impact on your Google Search performance. You may see a drop in your crawl data in that specific report, but that reporting […]
[unable to retrieve full-text content] Earlier this year we reported how Google was testing displaying practice homework problems in the search results. Now this feature is fully live in Google Search and Google has come up with new structured data and Search Console reporting to help educational websites understand which pages have… Please visit Search […]
Although Google was not a pioneer in analytics like they were in organic and paid search, they recognized early on that the seismic shifts the web was delivering to so many aspects of business and life would ultimately be judged by performance measurement. In April of 2005, Google acquired analytics software company Urchin and rebranded […]
Between January and December 2020, nearly 65% of Google searches ended without a click to another web property — up from 50% in June 2019, according to a study published by Rand Fishkin, founder of SparkToro. Image: SparkToro On desktop, 46.5% of searches were zero-click, compared to 77.2% on mobile devices. Methodology caveats. This latest […]
Conductor’s “2021 U.S. Digital Marketing Salary & Job Trends Guide” gives marketers and teams the in-depth salary data, job market trends and essential skills to navigate the changing hiring landscape. Conductor analyzed digital marketing salary data and hiring trends across top positions in SEO, content marketing, pay-per-click (PPC) and digital marketing. In this guide, you’ll find: […]
Earlier this week, Google sent out a notice through Google Search Console with SharedArrayBuffer warnings to site owners. And honestly, it caused a huge amount of confusion and concern amongst those who received it. Today Google published a blog post with clarifications around why Google sent out the message and what site owners can do […]
Web-facing pages are an information security battle zone as we fight hackers who try to steal company secrets. Modern webpages often leverage resources from more than one origin (domain). This often leads to vulnerabilities. As pressure mounts surrounding security concerns that affect new features, webmasters have a growing list of options from browser makers, including […]