Retail

Channel: Retail – Marketing Land

Channel: Retail – Marketing Land https://marketingland.com Marketing News & Management Insights Wed, 23 Dec 2020 14:16:00 +0000 en-US hourly 1 https://wordpress.org/?v=5.6 Technology saving retail businesses from going under https://marketingland.com/technology-saving-retail-businesses-from-going-under-283521 Wed, 23 Dec 2020 12:00:09 +0000 https://marketingland.com/?p=283521 Retailers need to up their game to thrive in today’s environment. Here’s how to apply technology to better serve […]

Retail

TripAdvisor launches new listings, reputation and data products to help hotels and restaurants gain insights, boost visibility

COVID-19 has taken a disproportionately large toll on TripAdvisor’s two primary customer audiences, hotels and restaurants, which have seen double-digit revenue declines compared with 2019. The company has been trying to help these groups with a number of new products and services that meet perceived needs and generate new subscription revenue. Listings and menu syndication. […]

Retail

With an eye toward deal-seekers, Google releases promotions, pricing updates for both advertisers and users this holiday season

Along with updates for merchants’ holiday Shopping campaign efforts, on Thursday, Google announced consumer-facing updates in Shopping that retail marketers should pay attention to — particularly as it relates to the importance of pricing and promotions. Retail advertisers will also have access to more reporting and performance insights for Shopping campaigns and new customer targeting […]