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Following the lead of Apple’s Safari and Mozilla’s Firefox, this January Google announced the end of support for third-party cookies in Chrome by 2022. Simultaneously, the company promoted its “Privacy Sandbox” initiative as an industry collaboration to develop new privacy friendly methods of audience targeting that don’t rely on unique IDs or individual cross-site tracking and offer […]
Why DX is about much more than football for the Minnesota Vikings
With no preseason games due to the COVID outbreak, the 2020 NFL regular season is perhaps the most anticipated in its 100-year history. But for the NFL’s Minnesota VIkings, the 2020 offseason led to the creation of customer experiences that had just as much to do with community as catches, and just as much to […]
4 ways to speed up your Shopify site
Page speed is a Google ranking factor, but its influence isn’t limited to your organic visibility. For e-commerce sites, speed is always a concern because low page load times improve the user experience and, in turn, conversion rates. The fastest Shopify sites share some common characteristics. “They generally use a very, very lightweight theme, very […]