SEO

SEO

Google Search Console performance report image impression change

Google said on April 6, 2021 it made a change to how it reports within Google Search Console’s performance report for image search impressions. This change is a reporting only change and there was no impact to your actual rankings in Google Search. What changed. Google said it “improved the algorithm for counting image impressions […]

Google announces product reviews algorithm update

Google Search Console adds regular expression support and more data filtering to Performance reports

Google’s FLoC, Supreme court: Tuesday’s daily brief

Mobile

Google drops the auction from its search choice screen

Google is changing its Android search choice screen to make participation free for eligible search engines, the company announced Tuesday. Previously, search engines that wanted to appear on the screen would participate in a quarterly auction, bidding the amount they were willing to pay per user, with the three highest bidders winning spots on the […]

Experience articles on MarTech

Google’s search choice screen had virtually no effect on search market share, perhaps by design

Apple’s data-collection ‘nutrition labels’ for apps will begin appearing next week

Retail

Product Search & Online Retail Marketing News | Search Engine Land

Product Search & Online Retail Marketing News | Search Engine Land Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok Adblock test (Why?) Product Search & Online […]

Retail

Instagram is adding more e-commerce support with ads in the Shop tab

Instagram is now testing ads in the Shop tab, TechCrunch first reported on Monday. The ads can include a single image or a carousel of images, and the test is currently only open to a handful of retailers. The ads are rolling out now to mobile users in the U.S. Why we care Ads in […]

Retail

Google announces new deals sections, promotional tools and expanded reporting ahead of the holiday shopping season

As retailers prepare for the holiday shopping season, Google is launching new sections in its search results to showcase deals, rolling out tools to highlight promotions and expanding reporting capabilities in Google Merchant Center, the company announced Wednesday. The new deals sections. The new “Deals related to your search” section shows discounted or competitively priced […]

Retail

New GoDaddy integration lets merchants easily show inventory across Google

After announcing its integration with Shopify at I/O, Google also promised easy connections to Square, Woocommerce, and GoDaddy. The latest integration with GoDaddy has officially launched today. “GoDaddy merchants can now get discovered across Search, Shopping, Image Search and YouTube in just a few clicks,” wrote Matt Madrigal, VP/GM of Merchant Shopping. The integration allows […]

Retail

WooCommerce’s integration with Google Shopping is now live

The Google partnership with WooCommerce, originally announced at Google Marketing Live, is now available to users globally. The integration allows WooCommerce users to display their inventory and products across Google properties for free with easy setup within the WooCommerce platform. “WooCommerce merchants can upload their products to Google, create free listings and ad campaigns, and […]

Content

Topic Targeting Teamwork

There is power in teamwork, but it also takes the right combination to make a great team. In the Google Display Network, combining strategies can help you increase traffic while refining your audience. The wrong mixture of strategies can mean too much or too little traffic, or you could end up with a too-broad audience […]

As UGC gets a pandemic bump, brands need to leverage customer content now

A guide to visual storytelling

Actionable value from e-books, martech subway map: Friday’s daily brief